
Ready for Launch

Ian VanDuzer
Launchit Ventures is going public – and thinks others should, too.
Jamie Harsevoort is a busy, busy man. The CEO of Hamilton-based Launchit Ventures is in the process of taking his company public on the TSX Venture Exchange, in addition to doing his regular day job of developing exciting solutions for the life sciences sector.
Launchit Ventures is a venture studio — a not-quite-incubator that partners with people with great ideas and works to bring them to market. They don’t do Research and Development: Launchit does commercialization, and they do it
very well, having launched seven companies and building four more. “There’s been a focus on start-up incubators over the last couple decades,” Harsevoort explains. Incubators, he notes, are great for empowering entrepreneurs – people who want to personally build up their own ideas.
“But does the cardiologist who has his own ideas for a new technology, who’s been in the field for twenty years want to leave his established practice and become an entrepreneur?
Probably not.”
But those are the people, Harsevoort notes, that may have the best insight into what life sciences workers actually need or would value. “And so we’ll partner with those people,” Harsevoort says. “We’ll do an equity or royalty arrangement. We take the risk of building and bringing the tech to market.”
“We’re the company you go to if you want to keep your day job,” Harsevoort laughs.


Growing Pains
Launchit Ventures finds itself in this strange middle-ground, though, of being simultaneously too-big and too-small. “We started off a little bit with private investment, but it was more friends and family style investors,” explains the CEO. “But we quickly realized we needed to figure out what our long-term funding model is.”
Typically, a company like Launchit Ventures would make arrangements with investment bankers, developing an investment fund and attracting funding that way. That process doesn’t quite work for venture studios though, Harsevoort says: “If you go down the traditional fund route, you usually have a time horizon of ten years. And that’s really hard to get a group of ventures that are all going to kind of wrap up at the same point in time.”
Plus, investment in the life sciences sector “cratered” back in 2021. There just simply wasn’t money to go around.
Fortunately, there were other options.
The Venture Exchange

“I’d never really thought about a public option,” says Harsevoort. “But the more I heard about it, the more it made sense.”
This isn’t a big IPO or listing, however. Launchit Ventures is instead focusing on getting on the TSX Venture Exchange, the little brother to the bigger, better-known Toronto Stock Exchange (TSX). Originally started in 1999, the TSX Venture Exchange is specifically for companies like Launchit: looking to grow, but not yet big enough to merit being traded on the giant TSX.
The TSX Venture Exchange isn’t just a small pond for small fish, though: the idea is to provide initial investment to facilitate growth. Ideally, those trading on the Venture Exchange will one day “graduate” onto the TSX. It’s a foot in the door — one that requires remarkably less overhead and causes much fewer headaches — but the goal is usually to eventually walk through that door.
It also attracts a different type of investor. In a world where the fate of your publicly-traded company rests on your last-quarter performance, the TSX Venture Exchange is more “forward-thinking.” “You don’t have to immediately deliver profit,” Harsevoort points out. “The investors there are more in it for the long haul.”
They’re also not getting control over Launchit — the company’s offerings are being set up in a way so as to not dilute their current board. “So, they’ll be passive investors,” Harsevoort says.
That is to say, they’re not going to flee after a bad quarter, scuppering your business before your developed ventures make it to market. And if they do flee, they won’t be taking the business down with them.
Oh Canada!
Harsevoort explains that most companies that use the TSX Venture Exchange are resource-driven, early-phase oil-and-gas companies, but he sees the Venture Exchange as important to the future of Canada’s life sciences sector.
“Frankly, I think we do a terrible job of commercialization in Canada,” he says. “We do great, great research. But then what happens is it doesn’t get commercialized, and then you’re at a conference in Boston two years later and you see someone there is running with it and trying to make it a success.”
The TSX Venture Exchange, therefore, offers a unique opportunity for companies like Launchit. “How do we actually get these things to be successful in Canada?” Harsevoort asks. “I think that going down these routes of becoming public companies, and using things like the venture exchange, provides a ton of value for both the businesses and to the Canadian investment ecosystem as well.”


“I want to do right by them.”
And in case you were still unconvinced, Harsevoort has a moral reason for wanting to take Launchit Ventures public. “I want to do right by our early investors,” he says. “It can be hard to sell parts of a private company. Being on an exchange makes it much simpler.” He also points to the opportunity to offer employees stock options as another plus.
And Harsevoort sees the process of going public as being better at business. “You’ll hear some cons about getting listed on an exchange, like about all the additional audits and documentation,” he says. “But we should want to do that anyway! That makes us a better, more-trusted company!”
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